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Siren Camera presented at ICAST 2019

July 18, 2019

The Siren Cameras team made the trip to Orlando, Florida last week to show over 15,000 excited recreational fishing retailers and exhibitors what we believe is a very unique product.


With the team now back in Brisbane reflecting on a busy few days (the exhibition was shown over 9th-12th July), Co-founder Calum McPherson said the reception for the camera concept couldn’t have been better, “We felt strongly going to the exhibition that we were able to offer something different with our Siren Camera but the enthusiasm and excitement shown by the show attendees surprised even us! We set-up water tanks to demonstrate how the camera behaves when it slides down the line and hits the surface, and that captivated everyone who attended our modest display booth!"


Over the duration of the exhibition the team mingled with a huge variety of businesses from industry leaders such as Shimano and Diawa all the way through to small enterprises just starting out.


"There is no doubt that the ICAST exhibition is the world leader showing recreational fishing innovation and the range of products is staggering. It demonstrates clearly how passionate and vast the market is, but more-so for Siren Cameras, we were able to compete with those levels of innovation and generate a very high level of excitement. Thats really satisfying for us and it's simply increased confidence further in regards to offering a product that people can’t wait to use, particularly social media influencers and those who desire cutting edge video content”, said Adrian Moriconi, Siren Cameras Media Manager.


The team are now preparing to exhibit at the the 2019 AFTA Trade Show which will be held from the 15th to the 17th of August at the Gold Coast Convention and Exhibition Centre in Australia – mark your calendar and make plans to be there if you want to see the Siren Camera in action!